For startups, acquiring the first 100 customers can be an uphill battle. Many entrepreneurs believe they must build a fully functional product to validate market adoption. However, there is an alternative and effective approach – obtaining signed letters of intent. These letters can prove to investors that your solution sells.

To measure a startup without any metrics typically used in an established company (like ROI or market share), you need an approach that targets “leading” indicators. You need things that predict market success. Most teams start with market forecasts and work backwards from there. But a more effective approach to building a

Het is tijd voor een open-deur-beleid over de steeds groeiende jargon van het startup-ecosysteem. Hierbij de meest verwarrende startup terminologie ontcijferd. Als praten over de onderwerpen zoals de metaverse, intrapreneurship of acqui-hires je de pet boven gaat, lees dan deze startuplingolijst. – Sectoren – BiotechBiotech verwijst naar het samengaan van

Most startups launching a new product use a similar product development process, as shown in this illustration: What’s wrong with this picture? At first glance, this picture seems helpful and benign, illustrating a process of getting a new product into the hands of waiting customers. The process fits well with

For the last 100 years, if you want to learn how to go from an idea to a business, the answer from educators and investors has simply been, “Well, go out and research and then write a business plan and then you will know everything possible to actually start and

Next week, I start at a new employer, Gritd, to make startups more successful. But why do I think this organisation is ideally suited to grow startups? I’m happy to explain that to you in this blog post. If startups succeeded more often, it would dramatically increase global economic growth.